Crisco & Frisco commissioned Say Less to create a new and fresh branding identity system for C&F that represented the owners as well as their unique work. With a great name like Crisco & Frisco, Say Less wanted to find a way to represent the brand’s fun playful side while exuding elevated elegance. Say Less crafted a custom logotype that connects both names with the S visually. Say Less also created a submark and monogram for C&F to leave in smaller design moments. In addition to their brand identity, Say Less worked on print materials such as: business cards, letterhead, envelopes and postcards. After finishing their brand identity, Say Less worked with a user experience developer to design and build out C&F’s website. The goal was to develop a website that perfectly showcases C&F’s interior design projects and inform their clients of their design process.
Deliverables for this project included: Brand, stationary, social media and website Design.
